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This video was made for Mini to be the “mood-setter” for the pitch



The client loved the designs, the video and the idea as a whole. My role in the pitch was to create it as a whole and come up with the digital solutions for it. I cannot disclose too much information but it was aimed at a young arty and hip crowd and where in the world a Mini would travel to find these interesting people and art.

Unfortunately, in the end we didn’t win the pitch, however, on a more positive note the marketing director did ask for a copy of the video.

I also filmed, edited and did all the after-effects work